and he carried a weed-whacker to the meeting! Oh how easy it is to get trapped… …down in the weeds of business. Sure we all know the feeling, but do we know the Read More »
The Apple School of Client Ascension I was traveling this week and looked down at Wednesday’s USA Today cover story sitting outside my hotel room door… Right there on the cover Read More »
The perfect pricing model Today I want to expose a pricing lie. This little lie has destroyed businesses and ruined lives. And no, that’s not hype. The lie goes Read More »
Why big referrals don’t just happen Yesterday, I shared the crazy story of a 6-figure referral. A couple of readers wrote in to say that essentially what created that very profitable Read More »
How to get referral partners to go to work The Numero Uno frustration I hear…again, and again, and again about referral partners is this: “We had lunch, we hit it off, but other than Read More »