Yesterday, I shared a behind-the-scenes look at how thousands of referrals were made between a small group of businesses.
It’s a model ANY business can adapt.
Now, let’s go deeper…
Let’s say you want to build a referral-fest like I described…you’ll need one thing:
Relationships with Promoters.
If you’ve not read my book, a “Promoter” is a referral partner, as Walt Disney would say, that’s been “plussed”.
Last week I sat down with a guy who’s got such a fantastic approach to creating these relationships that I knew I had to share it with you.
His name: Kevin Thompson.
And his approach to opening new Promoter relationships is simple, 100% focused on giving value to your Promoter and won’t make you feel the least bit “sleazy”!
Now, a personal request. We’re redesigning our website and adding some new and (I think) exciting stuff. And I noticed…we’ve done a really awful job of asking for comments and testimonials.
So, if you find this information helpful. Would you do me a favor? Go here and send me a testimonial I can use to encourage others to subscribe.
photo, originally in color, courtesy of: Flazingo Photos